Tag Archives: innovation

#Service #Innovation: The Book

Posted on June 28, 2016 by Gary R Schirr

I was THRILLED when these five glossy paperbacks were delivered to my home a few weeks ago! Service Innovation, An eighteen month collaboration with three professors from the CTF Service Research Center at Karlstad University, Sweden, was now tangible. What was it like to collaborate on a book with researchers 6,691 km away? Continue reading →

Posted in Co-creation or User collaboration, NSD Process, Service Design, service-dominant logic of marketing, Social Media Marketing | Tagged , , , , , , , , , , , , , | Leave a comment

All Products are #Service – Watch out Small Business?

Posted on June 2, 2016 by Gary R Schirr

A central theme in the new book Service Innovation is that “All Products are Service” and that all businesses accordingly should focus on the value-creation and experience of users. A recent blog post notes the phenomena “Everything as a Service” arguing that servicization bodes ill for small business. Continue reading →

Posted in Service Design, service-dominant logic of marketing | Tagged , , , , , , , , | 8 Comments

The Un-Business-Plan Innovation Contest

Posted on August 12, 2015 by Gary R Schirr

A colleague and I agreed to chair the committee to run an innovation competition open to all students in our university. We want to encourage and celebrate the innovation among our students! So how does one design a lean/agile/design-thinking innovation competition???? Our … Continue reading →

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New Klout – An Innovation Strategy?

Posted on August 17, 2012 by Gary R Schirr

Klout’s ballyhooed new version and business model seems to be lifted entirely from a competitor, Kred. Continue reading →

Posted in Social Media Marketing | Tagged , , , , | 8 Comments

Real Innovators Ship: Innovation versus Invention

Posted on October 10, 2011 by Gary R Schirr

The difference between invention and innovation is illustrated by the well known story of PARC and Apple Computer: PARC invented the key features associated with the Mac; but Apple brought it to market. Continue reading →

Posted in entrepreneurship | Tagged , , , , , , , | 4 Comments

Pioneers get arrows in their backs…

Posted on May 10, 2011 by Gary R Schirr

Pioneers don’t always win: in fact they don’t usually win! The keys to success are luck, persistence, and continual innovation. Continue reading →

Posted in effectuation, entrepreneurship, experiential innovation, Experiment, Ideation, Slow Burn Entrepreneurship | Tagged , , , , , , , , | Leave a comment

Catch the Wave

Posted on March 8, 2011 by Gary R Schirr

How do you catch the wave of technology? Why is Apple so good at it? Ideas from effectuation, Lead Users, probe and learn are considered. Continue reading →

Posted in Co-creation or User collaboration, Customer Research Methods, experiential innovation, Experiment, Ideation | Tagged , , , , , , , | 3 Comments

Innovation Week Review February 25, 2011

Posted on February 25, 2011 by Gary R Schirr

Innovation week in review: the singularity, co-creation, innovation, and social media marketing. Continue reading →

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Catch a Wave: Innovate life surfers!

Posted on February 22, 2011 by Gary R Schirr

The world of surfing shows the power of Lead User innnovation. Catch a wave and you’ll be innovating at the edge of the world… Continue reading →

Posted in Co-creation or User collaboration, experiential innovation, Experiment, Uncategorized | Tagged , , , , , , | Leave a comment

Innovation: Week in Review Dec 11, 2010

Posted on December 11, 2010 by Gary R Schirr

Does twitter really make everything interactive? Continue reading →

Posted in Innovation Week, Social Media Marketing | Tagged , , , | 1 Comment