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Tag Archives: Apple
Real Innovators Ship: Innovation versus Invention
The difference between invention and innovation is illustrated by the well known story of PARC and Apple Computer: PARC invented the key features associated with the Mac; but Apple brought it to market. Continue reading
Posted in entrepreneurship
Tagged Apple, Apple Computer, innovation, innovation versus invention, invention, PARC, Steve Jobs, Xerox
4 Comments
It’s hard to be a Cannibal!
Cannibalism and innovation: Disruptive innovation may require a firm to harm existing products. This may explain why Apple, not Sony introduced the iPod. Continue reading
Posted in experiential innovation
Tagged Apple, cannibalize, Clayton Christensen, David Aaker, disruptive innovation, iPod, Sony, Walkman
6 Comments
ProfessorGary on Innovation and Marketing 