Monthly Archives: January 2012

Community-sourcing a new course!

Posted on January 27, 2012 by Gary R Schirr

When I first considered a new undergraduate social media marketing class I started with a few ideas and a half page outline. The outline in the previous post is the one I am now using in the course. It has … Continue reading →

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The imperfect Social Media Marketing course

Posted on January 26, 2012 by Gary R Schirr

When I was soliciting ideas for the new course I used the title “The Perfect Social Media Marketing course”. Now that we are a couple weeks into it, I already am thinking of changes for the fall, so the following … Continue reading →

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Groups kill ideas… especially the good ones!

Posted on January 23, 2012 by Gary R Schirr

group ideas, brainstorming groups, focus groups Continue reading →

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