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Monthly Archives: February 2012
Pinterest Infographic
The social media wizards at Modea have posted a cool Pinterest infographic on their website. Continue reading
Pinterest…or one way to learn something…
I had never heard of pinterest until several students – all women – brought it up in my SMM class; it seems like since I have heard of little else… Continue reading
SMM4Biz
I have started a second WordPress blog, http://smm4biz.com/2012/02/16/class-infomercial/ . With teaching the new course in SMM I feel that I will have more ideas to share about SMM. I continue to believe that there is a great synergy between experiential innovation … Continue reading
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Class infomercial!
With the help of talented grad student, @koehlerslagel this video was constructed to help motivate social media marketing students through three demanding projects!
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News coverage!
The campus news had a nice article on hands-on projects, including the social media marketing class effort to make “Voices: Words from Wise Women” by Dr. Kathryn Jordan into a bestseller! http://www.radford.edu/content/RU-Today/home2181492224653.html The Roanoke newspaper had earlier done and article … Continue reading
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Top threats to the Internet and SM!
I believe that the two biggest threats to the wide open Web and social media as we know it are the potential dominance of: Facebook as a social media platform and Klout as an SM-rater. Facebook is an evolving closed … Continue reading
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Moving back to WordPress from tumblr
I decided I needed a new blog for my social media thoughts from teaching my new course, Social Media Marketing. http://www.servicecocreation.com has been my primary blog for 3 years and I have written quite a bit about social media. There … Continue reading
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ProfessorGary on Innovation and Marketing 