Category Archives: Uncategorized

The dark side of remote work – do they really need YOU?

Last week on this blog I posted a video of a panel discussion on remote working. As a part of the panel, I conducted a survey of attendees and LinkedIn followers that showed favorable experience with remote work during the … Continue reading

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A Panel on Remote Work

I was delighted to be a member of a live panel discussion (via Zoom) to discuss remote work in an event organized and hosted by the Virginia Tech Corporate Research Center. There was some optimism in the group that continued … Continue reading

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#HIP – Was it High Impact for you too?

“High impact practices” (“HIP”) is a buzz word in higher education. Such practices are alleged to produce motivated students and loyal alumni of the university. Activities that have a high impact on students include: Varsity and intermural sports, Studying and … Continue reading

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Using your Social Media Community to innovate

Was Mark Schaefer’s wonderful SocialSlam really eight years ago? I still use my talk about using your social media community to crowdsource innovation in my social media marketing class.  

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Higher Education and the pandemic: Zoom to the Rescue?

Will Zoom keep higher education running during the Covid-19 outbreak? Zoom seems to be the answer from every university, as they announce a physical shutdown for the semester due to the coronavirus pandemic. I understand why. I am a big … Continue reading

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Eat like Andy – epic or flop?

Thanks to Burger King, Andy Warhol got another 15 minutes of Fame! Google Trend for Andy Warhol

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A Quick #Brandbowl Summary

My Superbowl summary… Tom B. looked like a fearful rookie in the first half but morphed into the old pro in the fourth quarter. #DaBears could have beaten either of these teams.šŸ˜Ž As for the real action of the Superbowl, … Continue reading

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More advice from new #bloggers

A year ago I shared advice from my social media class, 4 weeks into blogging about how to succeed at blogging. I am back, this time with advice from new bloggers 6 weeks into their new passion! I think that … Continue reading

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A Coffee Conversation with a Social Marketer

A while back my daughter and I were having coffee with Caitlyn Scaggs, the founder of Blue Mobius Marketing. At the spur of the moment, I had Kiki record a snippet of the conversation on blogging and content marketing. I … Continue reading

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Whither Twitter? Save the little blue bird!

Twitter is losing money. Improvements in the platform are rare and rarely make a splash. Somehow the pioneeringĀ public messaging service missed the huge private messaging market – and Facebook has the leadership position. Salesforce decided not to buy them. In … Continue reading

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