Category Archives: Uncategorized

#HIP – Was it High Impact for you too?

“High impact practices” (“HIP”) is a buzz word in higher education. Such practices are alleged to produce motivated students and loyal alumni of the university. Activities that have a high impact on students include: Varsity and intermural sports, Studying and … Continue reading

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Using your Social Media Community to innovate

Was Mark Schaefer’s wonderful SocialSlam really eight years ago? I still use my talk about using your social media community to crowdsource innovation in my social media marketing class.  

Posted in Blogging, Co-creation or User collaboration, effectuation, financial services, Higher Education, HigherEd, innovation, Innovation education, ServiceInnovation, Social Media, Social Media Marketing, social media marketing, Teaching SMM, Uncategorized | Tagged , , , , , | Leave a comment

Higher Education and the pandemic: Zoom to the Rescue?

Will Zoom keep higher education running during the Covid-19 outbreak? Zoom seems to be the answer from every university, as they announce a physical shutdown for the semester due to the coronavirus pandemic. I understand why. I am a big … Continue reading

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Eat like Andy – epic or flop?

Thanks to Burger King, Andy Warhol got another 15 minutes of Fame! Google Trend for Andy Warhol

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A Quick #Brandbowl Summary

My Superbowl summary… Tom B. looked like a fearful rookie in the first half but morphed into the old pro in the fourth quarter. #DaBears could have beaten either of these teams.šŸ˜Ž As for the real action of the Superbowl, … Continue reading

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More advice from new #bloggers

A year ago I shared advice from my social media class, 4 weeks into blogging about how to succeed at blogging. I am back, this time with advice from new bloggers 6 weeks into their new passion! I think that … Continue reading

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A Coffee Conversation with a Social Marketer

A while back my daughter and I were having coffee with Caitlyn Scaggs, the founder of Blue Mobius Marketing. At the spur of the moment, I had Kiki record a snippet of the conversation on blogging and content marketing. I … Continue reading

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Whither Twitter? Save the little blue bird!

Twitter is losing money. Improvements in the platform are rare and rarely make a splash. Somehow the pioneeringĀ public messaging service missed the huge private messaging market – and Facebook has the leadership position. Salesforce decided not to buy them. In … Continue reading

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Amazon made my day…

I was delighted to see the seven books (all about innovation) suggested to me by Amazon when I landed there today. OK they may have been flattering me and my colleagues from Sweden, but still… Service Innovation on Amazon.

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Social Mood and Social Media

Kerry Gorgone and I were recently interviewed by Bethany Teague, a TV reporter fromĀ WSLS in Roanoke, about a defendant’s request for funding for a detailedĀ social media study to support a change of venue (child abusers don’t seem to beĀ popular in … Continue reading

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