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Tag Archives: Walkman
It’s hard to be a Cannibal!
Cannibalism and innovation: Disruptive innovation may require a firm to harm existing products. This may explain why Apple, not Sony introduced the iPod. Continue reading
Posted in experiential innovation
Tagged Apple, cannibalize, Clayton Christensen, David Aaker, disruptive innovation, iPod, Sony, Walkman
6 Comments
ProfessorGary on Innovation and Marketing 