Author Archives: Gary R Schirr

Higher Education and the pandemic: Zoom to the Rescue?

Will Zoom keep higher education running during the Covid-19 outbreak? Zoom seems to be the answer from every university, as they announce a physical shutdown for the semester due to the coronavirus pandemic. I understand why. I am a big … Continue reading

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Eat like Andy – epic or flop?

Thanks to Burger King, Andy Warhol got another 15 minutes of Fame! Google Trend for Andy Warhol

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2019 survey: the voice of my social media marketing students

I start the semester in my social media marketing classes with a survey of social media use and their perceived issues. My classes comprise juniors and seniors majoring in marketing, communications, design, and management. They are in        … Continue reading

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A Quick #Brandbowl Summary

My Superbowl summary… Tom B. looked like a fearful rookie in the first half but morphed into the old pro in the fourth quarter. #DaBears could have beaten either of these teams.😎 As for the real action of the Superbowl, … Continue reading

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Reinventing & reviving my 11-year-old #blog

On March 28, 2008, I posted my first blog post “My First Webinar” which is what you find at the bottom if you across through all the posts on this blog. So I can say I have been blogging for 11 years… sort of.

Please pass along your ideas and suggestion for the new/old venture! Continue reading

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More advice from new #bloggers

A year ago I shared advice from my social media class, 4 weeks into blogging about how to succeed at blogging. I am back, this time with advice from new bloggers 6 weeks into their new passion! I think that … Continue reading

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A Coffee Conversation with a Social Marketer

A while back my daughter and I were having coffee with Caitlyn Scaggs, the founder of Blue Mobius Marketing. At the spur of the moment, I had Kiki record a snippet of the conversation on blogging and content marketing. I … Continue reading

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Can #Wal-Mart compete with #Amazon?

Wal-Mart SHOULD be a competitor in online retailing for as it is:

The biggest brick-and-mortar retailer in the world,
A leader in logistics, supply, distribution, and retail IT,
Blessed with deep pockets,
Everywhere, with so many locations, and
A fierce competitor. Continue reading

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Advice from New Bloggers

The students in my social media marketing classes have been blogging for 4 weeks. I asked for tips or tricks on blogging, using WordPress, or sharing content, based on their experience. Here are their 26 ideas. Continue reading

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Worst Ad Performances of SuperBowl 51

I tweeted the Superbowl commercials for my social media classes #SMM4RU and for Wharton Future of Advertising #WhartonFOA. I am glad that I did, as I might not have stayed for the fourth quarter heroics otherwise! I rated the four … Continue reading

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