Tag Archives: Instagram

2019 survey: the voice of my social media marketing students

Posted on February 5, 2019 by Gary R Schirr

I start the semester in my social media marketing classes with a survey of social media use and their perceived issues. My classes comprise juniors and seniors majoring in marketing, communications, design, and management. They are in        … Continue reading →

Posted in Social Media Marketing, social media marketing, Teaching SMM | Tagged , , , , , , , | 1 Comment

Are you living on #Facebook?

Posted on August 27, 2015 by Gary R Schirr

Yesterday (August 26) at 6:45 Alison Parker, a young newspaper reporter at WDBJ, and Adam Ward, a camera person, for the Virginia TV station were tragically murdered by a former employee of the station. The killer created Facebook and Twitter accounts … Continue reading →

Posted in social media marketing, Uncategorized | Tagged , , , , , , , , | 2 Comments

Why Teach Social Media Marketing: #Context and #Integration

Posted on May 27, 2014 by Gary R Schirr

If college students are so well versed on Social Media, why do I firmly believe that every marketing major, every business major and in fact every major would benefit from taking a course in social media marketing? Continue reading →

Posted in Blogging, Content, Facebook, Higher Education, internet, Klout, LinkedIn, Mobile computing, Personal Learning Network, Social Media, social media marketing, Teaching SMM, twitter | Tagged , , , , | 1 Comment

What is hot – Learning from my Students: Teaching SMM

Posted on May 20, 2014 by Gary R Schirr

“… If you want to master something, teach it.” – Yogi Bhajan

Some insights on social media platforms from my students in 2013/14 SMM classes:
– Instagram is THE ONE; Vine is only for professionals.
– Facebook is where new mothers and grandparents exchange baby pictures… And freshman post embarrassing pics that they must erase before graduation. (More) Continue reading →

Posted in Blogging, Facebook, Higher Education, LinkedIn, Personal Learning Network, Social Media, Teaching SMM, twitter | Tagged , , , , , , , , , , , , , | 3 Comments

Would you trust your daughter’s beach pics to Zuck?

Posted on December 19, 2012 by Gary R Schirr

If you rely primarily on your Facebook page for your organization a good question for you might be: Would you trust your business to Zuck? Continue reading →

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