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Author Archives: Gary R Schirr
Social (Media) Innovation
I am surprised to not be hearing and seeing more about the impact of social media on the innovation process. Aside from crowdfunding and crowdsourcing – both of which are big deals! – I haven’t seen evidence of organizations integrating social media into innovation. Continue reading
Social Mood and Social Media
Kerry Gorgone and I were recently interviewed by Bethany Teague, a TV reporter from WSLS in Roanoke, about a defendant’s request for funding for a detailed social media study to support a change of venue (child abusers don’t seem to be popular in … Continue reading
Innovation books – what do we NEED?
The process of coming up with a long list of 16 favorite innovation books got me to thinking about What is missing – What is the Blue Ocean space in popular innovation reading?
I think I found two blue patches – Do you spot others?? Or do you think I missed a great book in those patches? Continue reading
Posted in Co-creation or User collaboration, effectuation, entrepreneurship, experiential innovation, Experiment, NSD Process, Service Design, service-dominant logic of marketing, Social Media Marketing, Uncategorized
Tagged Abbie Griffin, Blue Ocean Strategy, Clayton Christensen, David Burkus, Eric Ries, Eric von Hippel, Geoffrey Moore, Gerald Tellis, Gina O'Connor, Henry Chesbrough, Innovation Books, Ken Kahn, Mauhorgne, Peter Drucker, Service Innovation, Social Innovation, Stefan Thomke, Tim Brown, Tom Kelley, Walter Isaacson
3 Comments
2016 Resolutions
First of all… Happy 2016 everyone! I can’t claim a great deal of success with my previous New Year’s resolutions. I believe the research that indicates that we should aim to change a few HABITS and ignore grand resolutions. But … Continue reading
Think twice before sharing unconfirmed information…
A 30-second news clip from an interview with Justin Ward of WDBJ7 after the on air tragedy at the station…. Many people wrote and shared false information about Wednesday’s shooting on Facebook and Twitter… Source: Think twice before sharing unconfirmed … Continue reading
Posted in social media marketing, Uncategorized
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My very favorite books on #innovation : K to Z
Here are the remaining nine of my 16 favorite innovation books. As I related in the discussion of the first 7 books in my last post, these books are my personal favorite books on innovation and are listed in alphabetic order by … Continue reading
Posted in Uncategorized
Tagged Blue Ocean Strategy, Crossing the Chasm, Eric Ries, Eric von Hippel, Geoffrey Moore, Gina O'Connor, IDEO, Ken Kahn, Stefan Thomke, Steve Blank, Tom Kelley
1 Comment
Are you living on #Facebook?
Yesterday (August 26) at 6:45 Alison Parker, a young newspaper reporter at WDBJ, and Adam Ward, a camera person, for the Virginia TV station were tragically murdered by a former employee of the station. The killer created Facebook and Twitter accounts … Continue reading
Posted in social media marketing, Uncategorized
Tagged Adam Ward, Alison Parker, Chris Hurst, Facebook, Instagram, Periscope, Snapchat, Twitter, WDBJ
2 Comments
My very favorite #books on #innovation : A to I
I decided to create a list of my 10 favorite innovation books…but came up with 15. It was hard enough to narrow the list to nearly 10 – no way I was going to try to rank order them. So … Continue reading
Posted in experiential innovation, Innovation education, NSD Process, Process Innovation, Service Design
Tagged Abbie Griffin, Chesbrough, Christensen, Clayton Christensen, David Burkus, Deign Thinking, disruptive innovation, Eric von Hippel, Gerald Tellis, Innovation Books, Issacson, jerk, Myths of Creativity, Peter Drucker, The Innovator's Dilemma, Tim Brown
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MODERN Business Plan Competitions
At my other blog site I posted about an Innovation Contest that I co-chair. I appreciate any thoughts and feedback! The Un-Business-Plan Contest
Posted in social media marketing, Uncategorized
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The Un-Business-Plan Innovation Contest
A colleague and I agreed to chair the committee to run an innovation competition open to all students in our university. We want to encourage and celebrate the innovation among our students! So how does one design a lean/agile/design-thinking innovation competition???? Our … Continue reading
ProfessorGary on Innovation and Marketing 