Author Archives: Gary R Schirr

Pioneers get arrows in their backs…

Posted on May 10, 2011 by Gary R Schirr

Pioneers don’t always win: in fact they don’t usually win! The keys to success are luck, persistence, and continual innovation. Continue reading →

Posted in effectuation, entrepreneurship, experiential innovation, Experiment, Ideation, Slow Burn Entrepreneurship | Tagged , , , , , , , , | Leave a comment

Reflections on two years of tweeting

Posted on May 3, 2011 by Gary R Schirr

Benefits from two years on twitter! Continue reading →

Posted in Social Media Marketing | Tagged , , , , , | 3 Comments

Computers in the classroom: no surfin’

Posted on April 26, 2011 by Gary R Schirr

I ban open computers in my classes because the distraction of multitasking or surfing the internet, reduces discussion and inhibits learning. Continue reading →

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Is “Lean Startups” a misnomer?

Posted on April 19, 2011 by Gary R Schirr

Lean startups as Probe and Learn entrepreneurship! Continue reading →

Posted in Co-creation or User collaboration, Customer Research Methods, effectuation, entrepreneurship, experiential innovation, Experiment, Slow Burn Entrepreneurship | Tagged , , | Leave a comment

Crush It! A Review

Posted on April 14, 2011 by Gary R Schirr

A review of Crush It! by Gary Vaynerchuk. Gary talks about how to use social media to bring your passion to the market. Continue reading →

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Before “Lean Startups” there was “Probe and Learn”

Posted on April 12, 2011 by Gary R Schirr

The innovation process underlying lean startups, as described by Eric Ries, seems eerily similar to the Probe and Learn process described by Gary Lynn and colleagues 15 years ago. Continue reading →

Posted in Co-creation or User collaboration, Customer Research Methods, effectuation, entrepreneurship, experiential innovation, Experiment, Slow Burn Entrepreneurship, Uncategorized | Tagged , , , , , , , , | 2 Comments

Social Media Strategies for Professionals

Posted on April 7, 2011 by Gary R Schirr

A book review of Social Media Strategies for Professionals and their Firms by Michelle Golden. Continue reading →

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Book Review: The Tao of Twitter

Posted on April 6, 2011 by Gary R Schirr

A review of the Tao of Twitter by Mark W. Schaefer. Twitter is micro-blogging but much more! Continue reading →

Posted in Social Media Marketing | Tagged , , , | 4 Comments

Social Media and User Research Methods

Posted on March 29, 2011 by Gary R Schirr

An engagement/deep knowledge framework to categorize user research methods indicates some likely innovations as social media is employed in innovation. Continue reading →

Posted in Co-creation or User collaboration, Customer Research Methods, experiential innovation, Ideation, Social Media Marketing | 3 Comments

Lean Start-ups or Slow-burn entrepreneurship

Posted on March 22, 2011 by Gary R Schirr

Lean startups and slow burn startups permit the effectuation process of entrepreneurship to continue for a longer period of time. Continue reading →

Posted in Co-creation or User collaboration, experiential innovation, Experiment | Tagged , , , , , , , , , , , , , , , , , , , , | 2 Comments