Category Archives: communication

Co-creation at Nokia

from “mass” communication to one-to-one understanding We have had several postings about Nokia in this blog. We have discussed its Beta Labs, Beta Culture and use of ethnography in emerging economies. The communications director at Nokia calls co-creation a move from … Continue reading

Posted in Co-creation or User collaboration, communication, Customer Research Methods, experiential innovation, Ideation, NSD Process | Tagged , , , , , | Leave a comment

My First Webinar

 Thanks ABA! I did a web-based seminar for the first time yesterday.    187 bankers from the American Bankers Association participated in a discussion of the 2007 Bank New Service Development Survey, which was done with the cooperation of the … Continue reading

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