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Tag Archives: open source
Limited Wisdom of Crowds?
Nicholas G. Carr wrote an excellent article, “The Ignorance of Crowds,” about the limitation of crowd-sourcing or open source software. He focuses on the experience of Linux and Wikipedia. The masses primarily serve as bug-fixers for Linux, whose development is closely managed … Continue reading
Facebook doesn’t listen to customers
Is it best to ignore your customers? Innovation thought leaders such as von Hippel, Utterback and then Christensen, have written about the risks of listening to customers when trying to innovate. A fellow blogger defended Facebook’s policy to ignore users … Continue reading
Posted in Customer Research Methods
Tagged Brainstorming, Christensen, contextual information, disruptive innovation, Ethnography, experiments, Facebook, focus groups, hire an anthropologist, ignore your customers, latent needs, lead users, open source, probe and learn, radical innovation, rapid prototyping, site visits, sticky information, Utterback, voice of the customer, von Hippel
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Open source and “orphan markets”
Open source and Lead Users are recurring ideas in effective NSD. I was interested to read about how an organization (goods-designing) is using both techniques for the good of people with missing limbs… An interesting article in Leatherneck.com (citing Scientific … Continue reading
ProfessorGary on Innovation and Marketing 