Tag Archives: Cooper

“Gating” Ideation?

Posted on May 20, 2008 by Gary R Schirr

  Don’t fence me in… In this month’s issue of Visions magazine the owners of the stage-gate(R) trademark take a look at ideation. They conducted a survey to find the most used and most effective customer research methods. Few details are … Continue reading →

Posted in Co-creation or User collaboration, Customer Research Methods, Ideation, Stage-Gate® | Tagged , , , , , , , , , , , , | Leave a comment

Rushing the Gates – I

Posted on April 7, 2008 by Gary R Schirr

Don’t let process management kill innovation For over a decade there has been research indicating that a Stage-Gate® process hampers more innovative new product development projects. For me a high point of these analyses was a 2005 presentation at the … Continue reading →

Posted in NSD Process, Stage-Gate® | Tagged , , , , | 2 Comments

All the World – Stages?

Posted on March 30, 2008 by Gary R Schirr

Your first time  The May issue of JPIM has an article by Dr. Robert Cooper defending the Stage-Gate®   (“S-G”) model of new product development from many criticisms in recent research and writing on product development. The S-G process is ubiquitous in new product … Continue reading →

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