Category Archives: Higher Education

Tips on #Teaching #Social #Media Marketing: Another Hangout!

Four members of the LinkedIn group “Teaching Social Media Marketing…” – Don Stanley, Jeremy Floyd, Matthew Kushin, and Gary Schirr – met for a Google+ Hangout to come up with 25 tips to improve teaching social media marketing. Continue reading

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Twelve New #Blogs!

Here are twelve new blogs from an MBA social media marketing class. The blogs are listed below by category. Check them all out! Continue reading

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Smartphones make us rude…and stupid!

RUDE I have heard smartphones referred to as “rudephones.” They certainly have coarsened behavior in the non-virtual world. Who hasn’t been stuck in a line behind someone telling the cashier to “wait a moment?” while they finish messaging or talking? … Continue reading

Posted in Higher Education, internet, Mobile computing, Social Media, social media marketing, Teaching SMM | Tagged , , , , , , , , , , , , , , | 4 Comments

SMM Case Exercise: Public Shaming & Hostile Environment

The world of high-tech start-ups is often referred to as a “boy’s club” where women have difficulty being taken seriously and treated fairly. These series of questions concern a sexual joke at a high-tech conference resulted in public shaming, a DDOS (distributed denial-of-service) attack, and a couple firings. Continue reading

Posted in Blogging, Higher Education, Klout, Social influence, social media marketing, Teaching SMM, Text, twitter | Tagged , , , , , | Leave a comment

Creating and Nurturing your Personal Learning Network #PLN

Whatever our area of expertise or passion, it is hard to stay current in a fast paced world. Our online community, sharing our passion, is an aid to lifelong learning, a Personal Learning Network or PLN. Continue reading

Posted in Higher Education, Social influence, Social Media | Tagged , , , , , , , | 2 Comments

Social Media Marketing at Radford

The social media class played a major role in a new recruiting video for RU!

Posted in Higher Education, social media marketing | 1 Comment

Blogs that a Student of SMM should Follow…

I suggest that my new social media marketing class start following some blogs immediately. Below is my current list – any suggestions for improvement? Continue reading

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A presentation lasts FOREVER!

Today when you step up to the podium at a conference you must realize that your talk may well last FOREVER! Will it affect your presentations? Continue reading

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Social Learning and Online #HigherEd

The key to effective online education will be learning to utilize social media to bring peer-to-peer and social learning online. Continue reading

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