In a recent posting I discussed the issue of service dominant logic versus service science and cited a paper presented at the Otago Forum 2.

The Forum has kindly posted ALL of the papers from the conference online. I am sure you can find one or two of interest.

With 2 year leads to have articles published in academic journals, it is valuable to have access to conference proceedings to have an idea of CURRENT research efforts. The proceedings are available here:

 http://marketing.otago.ac.nz/events/OtagoForum/final-papers.htm